Tuesday 3 July 2012

The new Material Girl


Madonna and Lourdes’ fashion line Material Girl has secured itself yet another muse to add to the oh-so-famous collection as it enters into another season.

Georgia May Jagger joins Taylor Momsen and Kelly Osborne in the list of famous faces as she poses in different scenes, promoting not only the fashion line but also Madonna’s MDNA tour. The backgrounds for the campaign include backstage and on stage at one of Madonna’s gig venues. ‘I spent a lot of my childhood backstage hanging out around amps,’ said Jagger, daughter of Mick Jagger and Jerry Hall. ‘That was where we chilled when we were younger. So this photo shoot brought back a lot of memories.’

The collection is made up of florals, checks and leather and is aimed at teens that sport a punk-pop sensibility. Due for release before the school term starts again; it gives teens just enough time to stock up before heading back to school after a long summer.  

For Georgia, this adds to a very impressive resume that includes Rimmel, H&M and Versace, not bad for someone who is only 20 years old.





The only question now, could this fashion collaboration spark a musical one? 

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