Move over Heidi Klum, Rihanna is taking the hot seat as executive producer of her own fashion reality show, setting out to find Britain’s next big designer. The beautiful young singer will be working with Henry Holland, Nicola Roberts and other big music and fashion names, offering young designers the chance to design an on-stage outfit for her performance at London’s Wireless Festival in July.
Henry Holland admitted in a Vogue interview: “I wish I had been lucky enough to be able to do something like this when I was starting out.
"It's a tough industry to crack so it's going to take more hard work than they can even imagine as well as masses of creative flair and a genuine love of fashion. Working with Nicola and Rihanna is just the icing on the cake and should make things a lot more fun!"
The designers have 10 weeks to prove that they have what it takes as each week they will be challenged to create different outfits for different musicians and celebrities. The winner will have their design worn on stage by none other than the headliner herself at this year’s Wireless Festival in London.
Rihanna told Vogue: “I have been very fortunate to work with some truly amazing designers and stylists throughout my career, and they have been instrumental in making sure my creative vision reaches the stage. I am excited to follow the journey of our aspiring contestants and see how their individuality influences their efforts during the course of the show."
The show will air on Sky Living this spring.
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